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The Moment. Try 48 of them.
The final box score will forever read: Lakers 89 Celtics 67.
But as with many runaway games, that score does not tell the true story of exactly how far apart the two teams were.
There was no neat wrapping paper on the gift the Lakers gave to their hometown fans [...]

This summer, NIKE, Inc. and USA Basketball are planning to bring the world’s best basketball teams and top musical performers to New York City for the inaugural World Basketball Festival, a four-day celebration of the performance and culture of the game, an event that Nike has committed to reprising every two years.
The World Basketball Festival, [...]